Marqeta and Alviere launch groundbreaking partnership in Europe
NEW YORK–(BUSINESS WIRE)–Alviere, the leading global integrated finance platform that enables any brand to provide a full range of financial products and services to its customers, fans and employees, today announced a groundbreaking partnership with Marqeta (NASDAQ : MQ), the modern global card issuing platform. With Alviere’s expansion across Europe, Marqeta will provide key services to enable the delivery of advanced financial services to clients across Europe and the UK. Alviere will operate as the primary e-money institution and member card issuer across the region.
This foundational partnership will enable Alviere’s corporate clients to issue branded cards to their customers in the European Economic Area (EEA) and the UK, leveraging the global integrated finance market opportunity, which is expected to reach $7.2 trillion worldwide by 2030, according to a forecast by Simon Torrance.
“Access to financial services continues to evolve and consumers are constantly opening up to new ways to move, store, spend and save money. For brands in Europe and globally, providing financial services means uncovering vast untapped opportunities. Integrating financial products under their brand into their existing businesses, products and existing customer base has quickly emerged as an important strategy for customer growth and retention,” said Yuval Brisker, co-founder and CEO of Alviere. “By partnering with Marqeta, our integrated finance platform becomes more powerful and robust, offering a full suite of financial products and services to European businesses to immediately help build any brand’s long-term relationship with customers. , while increasing revenue and customer lifetime value at the same time.”
This partnership follows a year of rapid and substantial growth for Alviere. The company recently raised $70 million from major fintech investment firms, named its first chief financial officer, hired a senior PayPal executive, and will see major brands launch financial services to their customers using its platform.
“Financial services are opening up a new avenue of consumer engagement for brands and enabling them to massively deepen the consumer experience. We’re excited that Alviere can enable its client brands to create new pay-per-view experiences. our platform,” said Vidya Peters, COO of Marqeta. “Alviere has a modern approach to integrated finance and is part of a wave of innovation that is ushering in a new era of maps of traditional brands on a global scale.”
To find out more, visit Alviere and Marqeta.
Alviere provides the most comprehensive enterprise software solutions for integrated financial technology available on the market today. Alviere enables the world’s most trusted and visible brands to offer financial products to their customers for the first time, through a one-stop, fully compliant and scalable platform. Alviere’s platform enables global brands to increase profits, improve customer relationships and deepen consumer insights, while increasing long-term customer satisfaction and retention.
To find out how Alviere’s integrated financial products can take your brand into the next generation of profitable businesses, visit us at alviere.com.
Marqeta is the modern card issuance platform enabling manufacturers to deliver the world’s most innovative products. Marqeta provides developers with advanced infrastructure and tools to create highly configurable payment cards. With its open APIs, the Marqeta platform is designed for businesses that want to easily build bespoke payment solutions to create best-in-class experiences and power new ways to move money. Marqueta is headquartered in Oakland, California. For more information, visit marqeta.com, Twitter and LinkedIn.